FALL WINTER 13-14

KIDS

The Winter 13-14 season is characterized by boldness and experimentation. Creative attitudes that demonstrate the desire to move forward once more.

3 key points this season:

1. Fewer vintage inspirations from the past, wiping the slate clean to look into the future more successfully:

• Avoid the superfluous, go back to essential shapes and well thought out details.
• Innovate with high-performance, smart, plump yet featherweight, efficient, protective, aesthetic and functional materials, that stand the test of new climate constraints.
• Fashion novel, comfortable yet highperformance shapes, better adapted to children’s everyday lives.

2. Play with material, offer bold combinations to liven up the wardrobe. Like a construction set, opposites attract and complement each other: rugged and fragile, rich and sleek as well as textured and smooth, natural and technical…

3. Finally, from exuberant winter Hawaiian patterns to naive illustrations, stylize prints to update decoration.

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TABLE OF CONTENTS

06 STORIES
08 NATURA
40 PROJECTION
72 A TOUCH OF GRACE
92 MASH-UP

+ CD


METHODOLOGY

In order to express an in-depth reflection on the key steps for kids'wear and to facilitate a cross-functional approach, the Kids fashion book is structured as follows:

  • Baby 0-12 months > target focus 6 months
  • Baby 6-36 months > target focus 24 months
  • Kid 2-8 years-old > target focus 5 years-old

In each theme you can find:

  • a full color analysis and inspirational imagery
  • 5 spreads on inspirations & products
  • 5 spreads on products & prints and graphics
  • 1 denim spread

PRODUCT BENEFITS

  • a combination of exclusive colors, prints, graphics and product ideas divided by market segments and age groups: 0-12 months / 6-36 months / 2-8 years
  • equivalent Pantone TPX selections
  • a CD with a powerpoint presentation highlighting the developed PeclersParis themes with additional influences of the season, with additional exclusive PeclersParis creations in a PDF

YOU ARE...

Marketing and communication teams, Buying departments, Art directors, Head designers and stylists


CLIENT SERVICES

As a PeclersParis client you have the benefit of our online, exclusive and free, private trend information through our "Future Insights" section that include our latest trend inspirations, trade show reports, lifestyle news & shopping guides, a PeclersParis selection of hotspots and the not to be missed key fashion, home and culture locations.