SPRING SUMMER 2013

PULSE GENERATION

This season, the trend book evolves, responding to mutations in a market which has become more complex:

  • More Casual double-pages better follow the rising strength of this movement.
  • More detailed Sport double-pages become even more pertinent and applicable.

 

4 key movements characterize the Summer 2013 season:

  • Glide sports, values of freedom and the respect for Nature they encourage will influence the Summer wardrobe in a colorful, late 80’s or more mystical dark version (MAGNETIC)
  • Exoticism and a desire to escape to Far East jungles (IDYLLIC) or South American folklore (MAGNETIC)
  • The rock influence continues, but is renewed: reworked and pared down in HIGH FUNCTION or else more street in MAGNETIC
  • Finally, design and function are developed for everyday, either fun and colorful  (EASY GOING) or in a clean, more precise approach (HIGH FUNCTION).

 

Join a consultant

TABLE OF CONTENTS

06 THEMES
08 EASY GOING
26 HIGH FUNCTION
44 MAGNETIC
62 IDYLLIC 
80 DENIM

+ CD


METHODOLOGY

Each season, our in-house experts define 4 main transversal trends, that are then treated in our targeted trendbooks for each market sector.

These directions are then enterpreted for specific youth markets :

  • city fashion
  • city casual
  • sport & street

Each sector is structured as follows :

  • one colour story
  • one "what’s new" spread
  • one "inspirations" spread
  • one product spread of which one is sports active
  • one "shopping experience" spread 

PRODUCT BENEFITS

  • key color stories of the season
  • directions helping you to produce your collections, throughout all stages
  • inspirational data for marketing and merchandising
  • graphic prints and patterns at your disposal
  • help you identify key products, -materials,-and color stories of the season
  • A CD with exclusive PeclersParis creations in a PDF

YOU ARE...

Research & development teams, Marketing and communication teams, Art directors, Head designers and stylists.


CLIENT SERVICES

As a PeclersParis client you have the benefit of our online, exclusive and free, private trend information through our "Future Insights" section that include our latest trend inspirations, trade show reports, lifestyle news & shopping guides, a PeclersParis selection of hotspots and the not to be missed key fashion, home and culture locations.

For all exclusive PeclersParis colours, we deliver Pantone TPX equivalents upon request.