TRADE
SHOW REPORTS
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PREMIERE VISION

14-16 february 2012

The latest PREMIERE VISION textile trade show (Feb 11-Feb 16) has been quite calm, and less euphoric or exciting than the previous one. Our in-house textile expert has prepared a special report, with the key points identified during the trade show. In addition, discover our view on the women’s wear market, and our favorite threads and technical textiles.

COLORS
Key points
-       acidic, chemical, luminous brights, lemon yellows and fluorescent pinks
-       fresh pastels
-       darks : black and ink

SPECIAL FOR THE WOMEN’S MARKET
Key points

Lots of novelties in a couture mood plus surprises and added values (in finishings and looks), sharpness, reworked patterns and associations of contrast materials for example : touches of fluorescent or plastified effects, even on cardeds.

We note a return of linen ! and a focus on Lyocell !

-       fluidity : silky, slubbed twills, springy and weighty stretch silkies
-       crepe yarns and weaves, preferably with a mat look
-       lots of taffetas and ottomans, modernized by cotton blends
-       tweeds rejuvenated in colors and materials
-       transparent effects : “cellophane” fibers appear in all fabrics,
-       new glossies : iridescents, subtle metallics, prints, vapory effects ; delicate or romantic, un-ostentatious technical fabrics
-       a tidal wave of eyelet embroideries and macro guipure laces, motifs and geometric openworks
-       compacts are generally lighter and bonded, foambacked or have spacer treatments ; knits are double, supple, sporty and sophisticated
-       linen, especially linen/cotton or linen/cashmere blends for fine knits to start the season
-       weaves in a “wicker” mood
-       clean cottons and weaves in a shirting mood, fresh, crisp “paper” looks and hands
-       “piece-dyed” cottons

Print focus

-       giant and placed or very covering motifs
-       exuberant, spicy, tropical photoprint flowers and leaves
-       watercolored, fresh, spontaneous garden flowers
-       informal, printed, blurry motifs appear to have been spray-painted or have diluted dye effects
-       a focus on burn-out prints on bucolic jerseys

SPECIAL FOCUS ON YARNS AND TECHNICAL FABRICS
Key points :
-       Functional fabrics for the city : water-repellent, breathable, heat-regulating
-       Ultra-light, crisp synthetics
-       Feminized silky looks and subtle glossies
-       Naturals, cotton/linen blends in technical versions
-       The growing importance of finishings for more casual looks
-       Blended wool, even for the summer

Our favorites
- new organic polymeres :
GREENFIL at SOFILA, organically sourced from castor oil seeds
polyester derived from sugar cane at TOYOTA TSUSCHO

- recycled synthetics :
fabrics in recycled PES and coffee grounds from SINGTEX
NEWLIFE at MIROGLIO, the first recycled, European synthetic fiber

- the “thermocatch” fiber at MITSUBISHI used at Uniqlo

- playful, laser-cut bondeds and embossed foambacks at RES designed by Elisabeth de Senneville
- cotton-look piqués at MAJO
- evolutive dyes at VELCOREX
- ecological polar fleeces at BECAGLI
- coppery laminates at LAMINTESS
- embroidered plastics at LEATHERTEX

Our favorites at PV
the IORI TOMITA exhibit at Meti Creative Japan

TO NOTE
- The creation of a cardato regenerato label from the Italians in Prato who work in recycled wool,
- the Première Vision bag was made in regenerated wool by LINEA ROSS, FURPILE MAGLIA

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