Copenhagen Fashion Week SS20, the unique fashion window of Northern Europe, was not cancelled, as were the fashion weeks in Stockholm and Oslo. Copenhagen offered a more sustainable, immersive, democratic fashion week that opened the Danish capitalup to a new wave of designers who aren’t taken in by clichés which are either over-spectacular or too minimal. This young generation sometimes takes on a déjà vuair, focuses on men’s collections and imposes an inclusive, eco-conscious, optimistic fashion rather than a dreamy one. A look at this fresh approach to fashion in five strong trends.
Scandinavian designers question the uniform, omnipresent on the runways this season. With their fullness and XL volumes, the propositions are clean and generous while materials are often utilitarian and technical. Minimal, monochromatic looks borrow references from a sharp Japanese style associated with a unisex utilitarianism as at M Kenly Domino Tan, Ganni or Samsoe-Samsoe. Looks are twisted in dramatic, surprising layers with multi-pockets or sportswear connotations.