Designers, manufacturers, brands and editors must “do better” to rethink design functions today and guarantee sustainable and transparent manufacturing. Their challenge for tomorrow: Integrate the environmental and natural resource protection into the design of objects and furniture and reduce their negative impacts throughout their lifecycle and post-waste transformation.
How to achieve it? Answers with Amaury Poudray designer and multidisciplinary artistic director who works worldwide to build a positive and sustainable society.
Presented in our new SS 22 Environments & Design Trendbook, this young designer based in France, has created Networks, a design agency that values the human being, ecology and the beauty of manual skills. His collaborative works are created thanks to the exchanges he builds with his partners around “convivial trust, aesthetic elegance, rigorous accuracy” and the sharing of know-how.
The core values that define his work as a designer:
Being, Knowing and Doing. The result of a tension between form and function, artisanal know-how and innovation, and the concrete experience of creating collaborations.
The definition of an essentialist design approach in both conception and longevity:
The combination of instinctive experimental processes, an immersion in the technical field at all the creative stages and an ethos of degrowth are essential elements in the elaboration of pieces with an apparent simplicity that hides technical prowess.
Innovation and global/local connections are central to the studio’s productions. The future is to create pieces that reflect the territories and the natural resources that they are composed of. This is a way to raise awareness of ecology through the object.
Whether they are pieces produced from the recycling of tree trunks transformed into furniture called Monacal, the Caba mono-stitched bag, made from stocks of unused straps, or Pit, bicycle frames turned into modular shelves, all the pieces return to the essential.
The importance of collaborative creation :
Together, designers, craftsmen, brands, schools with whom he co-creates reflect on the use of resources and industrial processes adapted to the notions of circularity.
“Collaborations open up new perspectives on the designer’s work, the dialogue between global cultures, the diversité of interpretations and the willingness to be open to learn from and understand others. »
Sustainable design and ecology:
The use of recycled, reused, reduced materials and natural resources to build the future of design.
As a specialist in the sectors of objects, furniture, interior and urban design, research and development, Amaury Poudray has found himself immersed in the world of waste, which has renewed its vision of design because giving a second life to waste means transforming it into new resources.
With Eco-mobilier and his partners, the designer decided to recycle waste, focusing on the past lives of the recycled materials. Recycled material pushes the designer to design ever more intelligent and relevant manufacturing processes, to propose “pragmatic” solutions that avoid waste and limit the use of polluting raw materials.
Sustainable results and functionality are materialized through realistic objects and services that reconsider industrial processes to build a useful yet aesthetic product, that is sustainable because thinking in the short term to the expense of the planet is totally unrealistic.